All content is not the same
Web content development is not to be confused with print or flyer content. Often, business owners are expected to supply the web developer with the content of the web site. Then the business owner just takes content from various flyers and other forms of advertising developed over time.
Research what the web site visitors are looking for. When developing a website, it’s a good idea to understand what your readers want to se. Give them the information they set out to look for. Proper content will catch the user and keep them interested. Researched content will provide you the “words” that mean something to the end user. Search engines are looking for what the users are looking for. To develop good content is to be aware of the fact that you must understand what the users are looking for. There are many tools available that will compile a list of terms and phrases that when properly inserted within your web site message, will appease the readers as well as the search engines.
Proper website content requires testing
When developing website content, pictures can play a roll in keeping the user interested. However, search engines require pictures to be identified using “alt” tags. Proper wording of alt tags is a required part of writing screaming internet content. Using content that is original should contain a good balance to keywords without “stuffing” the page, properly placed and identified images. Once a page is completed, testing the content using readily avalible online tools to debug troubloe spots. A good content developer will use content evaluation tools and have a good understanding of;
- What your target market is
- What the products and services your firm sell are
- What "brands" of products your firm resales or services
- How to write a page with users AND search engine Bots in mind
- How to properly write meta and description tags
- Understand how to use Analytic software for keyword evaluation
- When and where to use linking with-in the content
internetWorld.ca Corp understands good content
internetWorld.ca Corp understands what good user friendly SEO ready content looks like. We will do the keyword research, write the content, test and edit as required. We can write any content for any business.. As a full service online marketing firm, we have the SEO as well as your end user in mind. Targeting your content for your customers is what we do! Give us a call and let’s put our writers to work for you.
Generating proper website content is a customized process that promotes and supports your entire reason for having a website - Ron Reichert